Prestigious Fast Food Restaurant -Burger King Research Paper

Prestigious Fast Food Restaurant -Burger queer - Research wallpaper ExampleMoreover, Burger King encourages and lets users customize the exclusive flame-broiled burgers with choices and so many options to their liking. This makes a healthful and strong kin between Burger King and the user. The fast sustenance too has the arrive at of offering different items and the guest benefits by having several burger options. Burger King has expanded their menu but notwithstanding, they have remained true to their unique and original flame-broiled burgers. This flame-broiled gives them benefit over separate fast food chains. Burger King is providing with ane of the best customer service, menu selection, cleanliness, and healthy choices. If the atmosphere of a dining area is interesting, more people will want to eat there. That is one of the major reasons that draw in more customers to Burger King. By mid-2009, Burger King was not in any of the future(a) countries Pakistan, India, Nig eria, South Africa and France. But now they are expanding their more and have some branches in these countries as well. In looking for new countries to enter, Burger King needs to find more countries to expand that is suitable ideally. They should go for the countries with high populations and preferably youth and concentrations of urban activity. Local diets containing high feasting of beef would be inspiring and support because their signature products are made of beef. In addition, areas which are safe, sustain the politically stable business surroundings and have available capital are ideal. Burger King Restaurants are mainly known for the type of food they serve, which is typical fast food consisting of chicken sandwiches and hamburger. Side dishes contain the standard French fries, but they also have healthier options such as apple fries. Children attending birthday parties at Burger King annoy cardboard crowns to wear on their heads. Burger King is an international compan y with a franchise location throughout the world. There are locations in each of the 50 states in the United States, and in 69 other countries. The total number of locations worldwide is 11,200 with over 11 million guests visiting Burger King on a daily basis, according to Burger Kings website. Burger King competes with all types of food retailers on the basis of prices, food qualities, convenience and customer services. 1.1 Competitive Advantage Burger King has been in direct competition with burger giant McDonalds since Burger Kings inception in the 1950s. It is at present the number two burger chain in the world behind McDonalds. Other direct competitors of Burger King are Yum and Wendys In order to attract new customers and to remain competitive, Burger King is continuing its market working out strategy. Adopting a competitive strategy in an organization will convey value to your consumers and the community. Burger King is competing in the dynamic food retail industry. Customer s have a variety of choices of food. Differences that Burger King attempt are obvious, by realizing the need of their customers, and the drive for a reasonable burger with a large amount of meeting. Burger King is functioning to seduce advantage of the market shares and increase the revenue across countries. In addition, the fast food industry is still the leading food retail sector in the United States and this attracts lots of local and regional companies to core the industry.